by Casey Keith | Oct 15, 2025 | Search Engine Optimization
Why Your Title Tag Is The Headline That Pays The Bills All right, before we get fancy, let’s call it like it is: your page title is the headline. Old-school ad guys tattooed that on their souls, and they weren’t wrong. Ogilvy said five times as many people read the...
by Casey Keith | Oct 8, 2025 | Search Engine Optimization
So the tonight, my buddy Henrik Blicher Hansen brought up the HTML <hgroup> Tag during our Treasure Map Google Meet, and man, that sparked a whole debate. Turns out, a lot of folks still aren’t sure what this little tag actually does, or if it even matters...
by Casey Keith | Oct 7, 2025 | Search Engine Optimization
All right, let’s talk about something that makes most photographers groan louder than a foghorn: photography SEO. Yeah, I know, it’s not as fun as a new lens, but it’s what gets your photos seen. This whole thing kicked off when Google’s John Mueller and Martin Splitt...
by Casey Keith | Oct 1, 2025 | Search Engine Optimization
All right, let’s cut through the noise. If you’re a digital marketer trying to package your local SEO services… or a business owner who just wants to know what the heck you actually need…you’re in the right place. I’ve been in the SEO trenches for years....