by Casey Keith | May 4, 2026 | Uncategorised
Everybody who has spent more than ten minutes around SEO people has heard some version of this debate: do Google clicks affect rankings? People argue about this constantly. One person says Google absolutely uses clicks as a ranking factor. Another says that’s...
by Casey Keith | May 1, 2026 | Uncategorised
Everybody loves talking about AI agents right now. Every software company on earth has apparently discovered the phrase “autonomous workflow” in the last six months, and now we’re all supposed to believe a chatbot is one update away from replacing an entire operations...
by Casey Keith | Dec 23, 2025 | Uncategorised
You know, there’s a moment in this industry where you finally understand why entity SEO matters more than keywords, and it’s usually not during a conference keynote or a tool demo. It’s when you’re staring at a keyword report after a so-called “good” update and...
by Casey Keith | Nov 3, 2025 | Uncategorised
Reddit v. Perplexity filing claims Perplexity and a few data vacuums: SerpApi, Oxylabs, AWMProxy pulled Reddit content by scraping Google’s search results, sidestepping robots.txt. I am not a lawyer. I read filings the same way I read IKEA manuals: with coffee,...
by Casey Keith | Oct 12, 2025 | Uncategorised
All right, so here’s how this started. Anastasia Rydaeva dropped a question in the Sisters in SEO Facebook group that a lot of people have been thinking but maybe haven’t said out loud: is blogging still worth it, or is Blogging Is Still a Viable Strategy just a nice...