by Casey Keith | May 4, 2026 | Uncategorised
Everybody who has spent more than ten minutes around SEO people has heard some version of this debate: do Google clicks affect rankings? People argue about this constantly. One person says Google absolutely uses clicks as a ranking factor. Another says that’s...
by Casey Keith | Dec 9, 2025 | Uncategorised
Writing informational articles for a service business seems straightforward… until you realize most businesses get it completely wrong. It’s not wrong. But the way most businesses execute it? Completely off base. In a recent SEO Training Camp session,...
by Casey Keith | Nov 7, 2025 | Uncategorised
All right, digital marketers, pull up a chair. I’m going to talk to you about a nerdy thing I work on in semantics and probabilistic logic… but in plain English so you can actually use it to make better content that ranks, converts, and doesn’t bore people to tears....
by Casey Keith | Oct 12, 2025 | Uncategorised
All right, so here’s how this started. Anastasia Rydaeva dropped a question in the Sisters in SEO Facebook group that a lot of people have been thinking but maybe haven’t said out loud: is blogging still worth it, or is Blogging Is Still a Viable Strategy just a nice...
by Casey Keith | Oct 9, 2025 | Uncategorised
Let’s be real, the Five Strategic Pillars for Entity SEO are about way more than sprinkling in a few entities or tweaking a couple of keywords. The real results come from strategy. That’s where these five pillars make all the difference, because Entity SEO isn’t just...
