by Casey Keith | Nov 8, 2025 | Search Engine Optimization
All right, topic on the table: NLP vs NLU vs NLG. I’m talking to you as a digital marketer who wants content that reads clean, answers fast, and doesn’t make your chatbot sound like it skipped breakfast. First things first, let’s define these right out of the gate so...
by Casey Keith | Nov 7, 2025 | Search Engine Optimization
All right, digital marketers, pull up a chair. I’m going to talk to you about a nerdy thing I work on in semantics and probabilistic logic… but in plain English so you can actually use it to make better content that ranks, converts, and doesn’t bore people to tears....
by Casey Keith | Oct 8, 2025 | Search Engine Optimization
If you want to make content that’s actually worth reading, you’ve got to stop cranking out the same cookie-cutter junk everyone else is posting. Nobody’s sitting around thinking, “Wow, I can’t wait to read another ‘Top 10 Tips for SEO’ article.” Nope. People want...