by Casey Keith | Jul 4, 2025 | SEO Tips
Your existing content mentions entities weakly. Blog posts reference your brand inconsistently, use vague pronouns instead of clear entity names, and fail to establish proper relationships between concepts. This confuses Google’s entity recognition system...
by Casey Keith | Jul 3, 2025 | SEO Tips
Your brand might be invisible to Google’s Knowledge Graph. Most business owners assume Google recognizes their company as an entity, but they’ve never actually checked. This ignorance costs them massive search opportunities. Test this now. Search for your...
by Casey Keith | Jul 2, 2025 | SEO Tips
Your About page is weak. It reads like generic corporate speak instead of clearly defining your business entity. Google can’t understand who you are from vague mission statements and buzzword soup. Fix this today. Write an About page that explicitly states what...
by Casey Keith | Jul 1, 2025 | SEO Tips
Your Google Business Profile is broken. Most businesses think they’ve completed it, but they haven’t. They’re missing the entity signals that matter most. Google needs consistent information everywhere. Your business name must match exactly across...
by Casey Keith | Jun 30, 2025 | SEO Tips
Your brand name matters. It needs to appear early on every important page. Most businesses bury their identity deep in their content, forcing Google to guess who they are. The fix is simple. Mention your brand within the first 100 words of each key page. This...
by Casey Keith | Jun 29, 2025 | SEO Tips
Most websites fail. They never introduce themselves properly to Google’s AI. Today’s solution is simple: Add Organization schema markup to your homepage. Think of it as your business card for search engines. It tells Google your name, what you do, where...