by Casey Keith | Oct 9, 2025 | Search Engine Optimization
The Big Picture Search visibility isn’t just about showing up on Google anymore, it’s about getting noticed by AI. In 2025, Microsoft reported that AI referrals to top websites jumped more than 350% year-over-year, proving that AI-powered results are now a massive...
by Casey Keith | Oct 8, 2025 | Search Engine Optimization
If you want to make content that’s actually worth reading, you’ve got to stop cranking out the same cookie-cutter junk everyone else is posting. Nobody’s sitting around thinking, “Wow, I can’t wait to read another ‘Top 10 Tips for SEO’ article.” Nope. People want...
by Casey Keith | Oct 8, 2025 | Search Engine Optimization
So the tonight, my buddy Henrik Blicher Hansen brought up the HTML <hgroup> Tag during our Treasure Map Google Meet, and man, that sparked a whole debate. Turns out, a lot of folks still aren’t sure what this little tag actually does, or if it even matters...
by Casey Keith | Oct 7, 2025 | Search Engine Optimization
The Engine Powering AI Search (Explained Like a Normal Human) All right, so you’ve probably noticed Google’s been getting way smarter lately. You ask it something complicated, and instead of tossing you a pile of links, it gives you a neat little essay like your high...
by Casey Keith | Oct 7, 2025 | Search Engine Optimization
EmbeddingGemma is a breakthrough in embedding models: a compact, multilingual system designed to run on-device, offline, and with minimal resource demands. Drawing from Google’s Gemma family, it delivers high-quality text representations even on phones, tablets, or...
by Casey Keith | Oct 7, 2025 | Search Engine Optimization, Demo Content
Tonight I decided to demo an easy way to create content and made up Juan’s Remodelers, a fake company, to give it a go. The original prompt given to Claude Sonnet 4.5: give me a list of ALL known entities related to home remodeling. List all known entities, all...
