by Casey Keith | Oct 9, 2025 | Entity SEO
Let’s be real, the Five Strategic Pillars for Entity SEO are about way more than sprinkling in a few entities or tweaking a couple of keywords. The real results come from strategy. That’s where these five pillars make all the difference, because Entity SEO isn’t just...
by Casey Keith | Oct 6, 2025 | Search Engine Optimization, Entity SEO
The Great AI Takeover of Search All right, here’s the deal… Google and Chrome are flipping the search game faster than your uncle flips channels during football season. Forget keyword stuffing; that ship sailed. Chrome’s rolling out AI features that don’t just...
by Casey Keith | Sep 23, 2025 | Entity SEO, Search Engine Optimization
1) Pick the Entity Home Do it: Choose one page as the official home for each main thing, like brand, key people, and products.Why it matters: Google needs a single source of truth.Pro tip: Keep the URL stable and boring. Fancy is fragile. 2) Write the Clear...
by Casey Keith | Sep 23, 2025 | Entity SEO, Search Engine Optimization
All right, before we get going, let’s just admit it. Old-school SEO was basically “sprinkle the magic keyword dust and hope the Google gods smile.” That party’s over. These days, Google is trying to actually understand what you mean, not just what you typed. Spoiler...
by Casey Keith | Aug 25, 2025 | Entity SEO
Part 1: Foundation – Understanding Entities in SEO What Are Entities? Entities are distinct, identifiable things that exist independently in the real world or digital space. In SEO terms, an entity includes any person, place, organization, concept, or object...
