by Casey Keith | Oct 31, 2024 | Uncategorised
As a retired Silicon Valley engineer and founder of LocalisedSEO, I bring a unique data-driven perspective to digital marketing agency evaluation. Having spent decades at the intersection of technology and marketing, I’ve developed a systematic framework for...
by Casey Keith | Oct 30, 2024 | Uncategorised
Google Monopoly: Chrome’s Hidden Role (video below) A mounting body of evidence from the Department of Justice (DOJ) reveals Google’s systematic pattern of concealing and eliminating evidence regarding its search algorithm’s reliance on user engagement metrics. The...
by Casey Keith | Oct 11, 2024 | Uncategorised
Today, I will break down a somewhat technical but crucial search engine optimization (SEO) aspect: Google’s heading vectors. While the term may sound intimidating, understanding how they function can significantly impact your website’s search rankings. When utilized...
by Casey Keith | Jul 11, 2024 | Uncategorised
Introduction to Entities in SEO Entities in SEO are fundamental elements that help search engines understand and rank content. They matter because they provide a deeper understanding of the content’s context, improving search accuracy and user experience. What...