by Casey Keith | Aug 3, 2026 | Search Engine Optimization
Ahrefs has built a very successful business around making the internet look measurable. That is the pitch, anyway. You type in a website, a keyword or a competitor, and Ahrefs gives you neat numbers, clean charts and branded scores. Search volume. Traffic. Backlinks....
by Casey Keith | Aug 3, 2026 | Search Engine Optimization
Every time search changes, the marketing world invents a new acronym and acts like the old rulebook has been tossed into a dumpster behind the office. Now we have GEO, AEO, AI SEO and LLM SEO. Google’s message is basically: calm down. Brands do not need a completely...
by Casey Keith | Aug 3, 2026 | AI & Search Systems, Modern SEO Strategy, Search Engine Optimization
Google has updated its crawl budget documentation, which matters mostly to people running websites big enough to have more URLs than some towns have residents. The revised Google crawl budget guide, last updated July 22, 2026, explains how crawl capacity and crawl...